Organized by the HCMC Department of Culture, Tourism and Sport and the city’s Tourism Association in collaboration with Tuoi Tre Newspaper, the four-day festival gathered150 booths showcasing cuisine and tourism services such as tour operations, transportation, hotels and airlines.
According to the organizers, this year’s event saw an increase in the number of visitors compared with last year. Ben Thanh Tourist said the more than 7,000 leaflets the company prepared was not enough for visitors looking for information on summer tours.
Around 490 customers visited Saigontourist to make reservations for their tours across Vietnam, as well as to other countries in Asia, while Viettravel said that each day the company’s booths welcomed 2,500 people who wanted information about tours on Vietnam's Liberation Day (April 30).
Discount tours were also of interest to customers. Travelink said it received deposits for 300 discount tours.
In addition to tour information booths, the event included a series of cultural activities such as street parades, photo exhibitions and musical performances, as well as fundraising for disadvantaged children around the city.